HB Protein Smoothies, the protein smoothie brand making waves in the health and wellness space, has secured three coast-to-coast multi-unit deals in a significant expansion push. First, it was Florida, led by a seasoned restaurant investor, then it expanded further in the Sunshine State with a husband-and-wife duo; now, the third multi-unit commitment lands in California. Leading the franchise expansion in California is the brand’s newest franchisee, Matt Zastrow, an experienced franchise owner.
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